Temas & Verticais 2024-2026 Visual Discovery

Pinterest Warm Discovery

Pinterest-inspired warm discovery landing page. Ideal for marketplaces visuais, galerias de inspiração, plataformas de descoberta, e-commerce visual. AI-ready template.

pinterestwarm discoveryPin SansPinterest Redwarm olive neutralsmasonry gridphotography-firstplum blackgenerous radiuscraft-like

Use case: Marketplaces visuais, Galerias de inspiração, Plataformas de descoberta, E-commerce visual

Pinterest Warm Discovery

Historical Context

Inspirado no design do Pinterest, que usa neutrals olive quentes e fotografia como conteúdo primário em um grid masonry icônico.

Technical Specs

Colors

Primary

#ffffff
#211922
#e60023
#e5e5e0

Secondary

#62625b
#91918c
#e0e0d9
#33332e

Effects

Canvas branco com neutrals olive/sand quentes (#91918c, #62625b, #e5e5e0) criando atmosfera craft acolhedora. Pinterest Red (#e60023) como acento singular bold e confiante. Texto plum black (#211922) — near-black com subtom ameixa quente. Botões secundários sand (#e5e5e0) com tom quente. Radius generoso: 16px botões, 20px+ cards. Botões circulares (50%) para controles. Masonry grid para conteúdo fotográfico. Badges com fundo warm wash (hsla(60,20%,98%,0.5)). Pin Sans como fonte única.

Light/Dark

✓ Full / ✗ Not Recommended

CSS

background:#ffffff;color:#211922;accent:#e60023;secondary-bg:#e5e5e0;border-radius:16px buttons,20px cards,50% circles;font-family:system-ui,sans-serif;font-weight:600-700 headings,400 body;letter-spacing:-1.2px at 28px

Variables

--bg:#ffffff;--text:#211922;--red:#e60023;--sand:#e5e5e0;--olive:#62625b;--silver:#91918c;--warm-light:#e0e0d9;--dark:#33332e;--radius-btn:16px;--radius-card:20px;--radius-circle:50%

Checklist

☐ Canvas branco com neutrals quentes, ☐ Pinterest Red #e60023 singular, ☐ Texto plum black #211922, ☐ Botões sand #e5e5e0, ☐ Radius generoso 16-20px, ☐ Controles circulares 50%, ☐ Masonry grid, ☐ Responsivo

DESIGN.md

Design System: Pinterest Warm Discovery

1. Visual Theme & Atmosphere

Pinterest-inspired warm discovery landing page. Ideal for marketplaces visuais, galerias de inspiração, plataformas de descoberta, e-commerce visual. AI-ready template.

  • Density: 5/10 — Balanced
  • Variance: 2/10 — Structured
  • Motion: 4/10 — Subtle

2. Color Palette & Roles

  • Branco (#ffffff) — Light surface, card backgrounds
  • Plum Black (#211922) — Dark surface, primary background
  • Pinterest Red (#e60023) — Error states, destructive actions
  • Sand Gray (#e5e5e0) — Secondary text, borders, muted elements
  • Olive Gray (#62625b) — Secondary text, borders, muted elements
  • Warm Silver (#91918c) — Extended palette, decorative use
  • Warm Light (#e0e0d9) — Extended palette, decorative use
  • Dark Surface (#33332e) — Deep contrast surface

3. Typography Rules

  • Display / Hero: system-ui — Weight 700, tight tracking, used for headline impact
  • Body: system-ui — Weight 400, 16px/1.6 line-height, max 72ch per line
  • UI Labels / Captions: system-ui — 0.875rem, weight 500, slight letter-spacing
  • Monospace: JetBrains Mono — Used for code, metadata, and technical values

Scale:

  • Hero: clamp(2.5rem, 5vw, 4rem)
  • H1: 2.25rem
  • H2: 1.5rem
  • Body: 1rem / 1.6
  • Small: 0.875rem

4. Component Stylings

  • Primary Button: Rounded (16px buttons) shape. Accent color fill. Hover: 8% darken + subtle lift shadow. Active: -1px translate tactile press. Font weight 600. No outer glows.
  • Secondary / Ghost Button: Outline variant. 1.5px border in muted color. Text in primary color. Hover: subtle background fill.
  • Cards: Rounded (16px buttons) corners. Surface background. Subtle shadow (0 2px 12px rgba(0,0,0,0.06)). 1px border stroke.
  • Inputs: Label above input. 1px border stroke. Focus ring: 2px accent color offset 2px. Error text below in semantic red. No floating labels.
  • Navigation: Primary surface background. Active item: accent color indicator. Font weight 500 when active.
  • Skeletons: Shimmer animation matching component dimensions. No circular spinners.
  • Empty States: Icon-based composition with descriptive text and action button.

5. Layout Principles

  • Grid: CSS Grid primary. Max-width containment: 1280px centered with 1.5rem side padding.
  • Spacing rhythm: Balanced. Base unit: 0.5rem (8px).
  • Section vertical gaps: clamp(4rem, 8vw, 8rem).
  • Hero layout: Split-screen (text left, visual right).
  • Feature sections: Zig-zag alternating text+image rows. No 3-equal-columns.
  • Mobile collapse: All multi-column layouts collapse below 768px. No horizontal overflow.
  • z-index contract: base (0) / sticky-nav (100) / overlay (200) / modal (300) / toast (500).

6. Motion & Interaction

  • Physics: Ease-out curves, 200-300ms duration. Smooth and predictable.
  • Entry animations: Fade + translate-Y (16px → 0) over 420ms ease-out. Staggered cascades for lists: 80ms between items.
  • Hover states: Subtle color shift + shadow adjustment over 200ms.
  • Page transitions: Fade only (200ms).
  • Performance: Only transform and opacity animated. No layout-triggering properties.

7. Anti-Patterns (Banned)

  • No emojis in UI — use icon system only (Lucide, Heroicons)
  • No pure black (#000000) — use off-black or charcoal variants
  • No oversaturated accent colors (saturation cap: 80%)
  • No 3-column equal-width feature layouts — use zig-zag or asymmetric grid
  • No h-screen — use min-h-[100dvh]
  • No AI copywriting clichés: "Elevate", "Seamless", "Unleash", "Next-Gen"
  • No broken external image links — use picsum.photos or inline SVG
  • No generic lorem ipsum in demos

AI Prompt

Act as a Senior Frontend Engineer and Expert UI Designer. Your task is to code a complete Landing Page on the first attempt.

  • Landing Page Theme:
  • Sections to add:

Generate the final code immediately following these definitions:

Style

  • Name: Pinterest Warm Discovery
  • Type: Warm White Canvas, Pinterest Red Accent, Pin Sans, Warm Olive Neutrals, Photography-First
  • Keywords: pinterest, warm discovery, Pin Sans, Pinterest Red, warm olive neutrals, masonry grid, photography-first, plum black, generous radius, craft-like
  • Era: 2024-2026 Visual Discovery
  • Light/Dark: ✓ Full / ✗ Not Recommended

Color Palette

  • Primary: Branco #ffffff, Plum Black #211922, Pinterest Red #e60023, Sand Gray #e5e5e0
  • Secondary: Olive Gray #62625b, Warm Silver #91918c, Warm Light #e0e0d9, Dark Surface #33332e

Visual Effects

Canvas branco com neutrals olive/sand quentes (#91918c, #62625b, #e5e5e0) criando atmosfera craft acolhedora. Pinterest Red (#e60023) como acento singular bold e confiante. Texto plum black (#211922) — near-black com subtom ameixa quente. Botões secundários sand (#e5e5e0) com tom quente. Radius generoso: 16px botões, 20px+ cards. Botões circulares (50%) para controles. Masonry grid para conteúdo fotográfico. Badges com fundo warm wash (hsla(60,20%,98%,0.5)). Pin Sans como fonte única.

AI Visual Direction

Design a Pinterest-inspired warm discovery landing page. White canvas with warm olive/sand neutrals (#91918c, #62625b, #e5e5e0). Pinterest Red (#e60023) as singular bold accent for primary CTAs. Plum black (#211922) text — warm near-black with plum undertone. Sand gray (#e5e5e0) secondary buttons. Generous border-radius: 16px buttons, 20px cards, 50% circular controls. Pin Sans at 70px weight 600 for hero. Photography-first masonry grid layout. Warm badge backgrounds (hsla(60,20%,98%,0.5)).

CSS Technical

background:#ffffff;color:#211922;accent:#e60023;secondary-bg:#e5e5e0;border-radius:16px buttons,20px cards,50% circles;font-family:system-ui,sans-serif;font-weight:600-700 headings,400 body;letter-spacing:-1.2px at 28px

Design System Variables

--bg:#ffffff;--text:#211922;--red:#e60023;--sand:#e5e5e0;--olive:#62625b;--silver:#91918c;--warm-light:#e0e0d9;--dark:#33332e;--radius-btn:16px;--radius-card:20px;--radius-circle:50%

Implementation Checklist

  • ☐ Canvas branco com neutrals quentes
  • ☐ Pinterest Red #e60023 singular
  • ☐ Texto plum black #211922
  • ☐ Botões sand #e5e5e0
  • ☐ Radius generoso 16-20px
  • ☐ Controles circulares 50%
  • ☐ Masonry grid
  • ☐ Responsivo

Execution Rules

  1. Strictly follow the defined visual style.
  2. Use high-quality inline SVG icons (Heroicons or Lucide style) — NEVER use emojis as icons.
  3. Add cursor-pointer and smooth hover states (transition-all) on all interactive elements.
  4. Required Page Structure:
    • Navbar (Logo + Links + CTA)
    • Hero Section (Impactful Headline + Subtitle + 2 buttons + 3D/Abstract visual element via CSS)
    • Features (3 cards with icons)
    • Testimonials (3 cards)
    • Pricing (3 tiers, highlight the middle one)
    • Final CTA
    • Full Footer with social links, privacy policy, terms of use, contact and SEO links.
  5. All text content must be in English.
  6. The visual must be CLEARLY distinct — do not create a "default Bootstrap" design. Force the use of the provided design system variables.
  7. Use <style> tags in the head for custom classes (especially for complex backdrop-filter effects and animations) that Tailwind CDN doesn't cover.
  8. Full Responsiveness: Layout must adapt perfectly to Mobile, Tablet and Desktop (vertical stack on mobile).
  9. Include basic SEO, Viewport and Open Graph meta tags in <head>.
  10. Footer must contain: Copyright 2026, Secondary navigation links and Social media icons.
  11. Make the creative decisions needed to deliver the complete, functional result now.

Related

Last synced: 4/1/2026